Multilingual SEO tool

January 12th, 2012 by admin

The importance of engaging with your audience and other sites and businesses is, as we know, extremely important in gaining not only a good SERP ranking but also a good reputation. One of the benefits to come from a good relationship with other sites and businesses is backlinks. Anything that helps to improve your status is worth working on!

SEOmoz announced in December that they designed a new tool for those working in multilingual SEO. It will be particularly useful to those working on international sites or sites which cater to more than one language or country. The tool is designed to allow users to download a list of all backlinks to any given URL. Of further help is the fact that it will allow users to break the results down by subdomain and TLD and also by the language of the page. An extremely useful tool and one which goes some way to backing up the relatively longstanding opinion that same language links are a good relevancy indicator.

In addition, this tool allows for some easy competitor research. You can analyse not only the links form your website, but also from competitor websites. Therefore if you are struggling to gain links in a different language that a competitor uses, you can download the links they use or have and give yourself a helping hand! Arguably a handy little tool and one which will definitely help with multilingual linkbuilding. Whether you are checking out your competitors or simply trying to gain new links, it’s a good tool to be aware of.